Attitude Baby & Kids - Hypoallergenic & Gentle Products

Eco-Loving Soaps & Cleaners For The Next Generation

Attitude Natural Baby Products

Attitude Living is a leading manufacturer of natural baby personal care items. Offering a wide range of body care for your baby, including natural baby shampoo, natural baby body wash, natural baby wipes, baby sunscreen and blooming belly balm for a natural solution to stretch marks during pregnancy. Support your baby's health with chemical-free body care by Attitude Naturals. Read more >

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  1. Sunly Kids Mineral Sunscreen SPF30 (Unscented) - 75g

    Attitude brings you their Mineral Sunscreen SPF 30 which forms a physical barrier over the skin, protecting against UVA and UVB rays. It contains only worry-free and natural ingredients, so you can get the safest sun care and is smooth, transparent and easy to apply. This easy to apply cream is also fragrance-free and 100% vegan plus it’s hypoallergenic and dermatologically-tested. Free from ha...

    + Earn 14 Reward Points

    Sale: $14.39

    Reg.: $17.99 (Save $3.60)

    In Stock
  2. Sunly Kids Mineral Sunscreen SPF30 (Unscented) - 150g

    Free from harmful chemicals and hypoallergenic, this SPF30 for Babies and Kids is ideal for those with sensitive skin. Attitude brings you their Mineral Sunscreen SPF 30 which forms a physical barrier over the skin, protecting against UVA and UVB rays. It contains only worry-free and natural ingredients, so you can get the safest sun care and is smooth, transparent and easy to apply. This easy ...

    + Earn 22 Reward Points

    Sale: $22.39

    Reg.: $27.99 (Save $5.60)

    In Stock
  3. Sunly Kids Mineral Sunscreen Stick SPF30 (Unscented) - 60g

    Easy to apply, smooth and non-whitening, it’s never been easier to block the sun – not the fun! Ever wondered what the difference between UVA and UVB sunlight is? UVA rays penetrate the skin deep down to the dermis, while UVB rays are the main cause of sunburn. Fortunately, Attitude Mineral Sunscreen forms a physical barrier that protects against both UVA and UVB, offering a broad spectrum prot...

    + Earn 18 Reward Points

    Sale: $18.39

    Reg.: $22.99 (Save $4.60)

    In Stock
  4. Baby Leaves 2-In-1 Hair & Body Foaming Wash (Goodnight Almond Milk) - 295ml

    Did you know that a baby will take six months before he develops his permanent skin tone? Nourish and protect their skin and scalp naturally with Attitude’s baby leaves™ 2-in-1 Hair and Body Wash in their light and soothing scent Goodnight Almond Milk. EWG Verified™ and enriched with hypoallergenic, natural ingredients like blueberry leaf extract, this gentle and soothing cleanser will gently w...

    + Earn 6 Reward Points

    Sale: $6.39

    Reg.: $7.99 (Save $1.60)

    In Stock
  5. Baby Leaves 2-In-1 Hair & Body Foaming Wash (Orange Pomegranate) - 295ml

    Nothing's sweeter than nuzzling their freshly clean skin. Did you know that a baby will take six months before he develops his permanent skin tone? Nourish and protect their skin and scalp naturally with Attitude’s baby leaves™ 2-in-1 Hair and Body Wash in their light and citrus scent Orange Pomegranate. EWG Verified™ and enriched with hypoallergenic, natural ingredients like blueberry leaf ext...

    + Earn 6 Reward Points

    Sale: $6.39

    Reg.: $7.99 (Save $1.60)

    In Stock
  6. Baby Leaves 2-In-1 Hair & Body Foaming Wash (Pear Nectar) - 295ml

    Attitude designed Baby Leaves 2-In-1 Hair & Body Foaming Wash for babies with odour and fragrance sensitivities, this ultra-gentle, natural and fragrance-free cleansing formula is perfect for your little one’s sensitive skin and scalp. Babies’ skin are like sponges: their skin barrier does not fully mature until at least 1 year of age. That’s why Attitude’s baby leaves™ 2-In-1 Natural Hair and ...

    + Earn 6 Reward Points

    Sale: $6.39

    Reg.: $7.99 (Save $1.60)

    In Stock
  7. Baby Leaves 2-In-1 Hair & Body Foaming Wash (Sweet Apple) - 295ml

    Babies’ skin are like sponges: their skin barrier does not fully mature until at least 1 year of age. That’s why Attitude’s baby leaves™ 2-In-1 Natural Hair and Body Foaming Wash is crafted with natural ingredients like blueberry leaf extract to care for your baby’s permeable and highly-absorbent skin. Attitude designed Baby Leaves 2-In-1 Hair & Body Foaming Wash for babies with odour and fragr...

    + Earn 6 Reward Points

    Sale: $6.39

    Reg.: $7.99 (Save $1.60)

    In Stock
  8. Baby Leaves 2-In-1 Hair & Body Foaming Wash (Unscented) - 295ml

    Designed for babies with odour and fragrance sensitivities, this ultra-gentle, natural and fragrance-free cleansing formula from Attitude is perfect for your little one’s sensitive skin and scalp. Make bath time naturally fun and foamy with ATTITUDE’s baby leaves™ 2-in-1 Hair and Body Foaming Wash. Designed for babies with odour and fragrance sensitivities, this ultra-gentle, natural and fragra...

    + Earn 6 Reward Points

    Sale: $6.39

    Reg.: $7.99 (Save $1.60)

    In Stock
  9. Baby Leaves 2-In-1 Shampoo & Body Wash (Good Night) - 473ml

    Ever wondered what your baby dreams about? Probably a lot - they can sleep around 16 hours a day! ATTITUDE’s baby leaves™ 2-in-1 Shampoo and Body Wash - Almond Milk is the perfect addition to your baby’s nighttime routine. It will keep your little one happy, healthy and clean for a perfect night’s sleep. Made with natural, hypoallergenic ingredients that are all EWG VERIFIED™, such as moisturiz...

    + Earn 10 Reward Points

    Sale: $10.39

    Reg.: $12.99 (Save $2.60)

    In Stock
  10. Little Ones 3 In 1 Shampoo/conditioner/ Wash (Pomegranate) - 300ml

    Did you know that until she turns one, your baby will have much thinner skin than the rest of us? Meaning that not only is her skin more sensitive, but it’s also highly absorbent. Protect and nourish her delicate skin with ATTITUDE’s baby leaves™ 2-in-1 Natural Shampoo and Body Wash - Orange and Pomegranate. Enriched with hypoallergenic, EWG VERIFIED™ and worry-free ingredients like protective ...

    + Earn 10 Reward Points

    Sale: $10.39

    Reg.: $12.99 (Save $2.60)

    In Stock
  11. Baby Leaves 2-In-1 Shampoo & Body Wash (Pear Nectar) - 473ml

    Did you know it takes babies six months to develop their permanent skin tone? You’re not imagining things: they are actually changing shades! Protect and nourish their delicate skin naturally with Attitude’s Baby leaves™ 2-in-1 Shampoo and Body Wash - Pear Nectar for baby. Enriched with only EWG VERIFIED™, hypoallergenic and soothing ingredients like blueberry leaf, this natural baby shampoo an...

    + Earn 10 Reward Points

    Sale: $10.39

    Reg.: $12.99 (Save $2.60)

    In Stock
  12. Baby Leaves 2-In-1 Shampoo & Body Wash (Sweet Apple) - 473ml

    Uplifting scent of sweet apple starts or ends babies day right using Attitude’s 2-in-1 Natural Shampoo and Body Wash for baby. Protect and nourish their delicate skin naturally with Attitude’s baby leaves™ 2-in-1 Shampoo and Body Wash. Enriched with only EWG VERIFIED™, hypoallergenic and soothing ingredients like blueberry leaf, this natural baby shampoo and baby wash is a worry-free way to was...

    + Earn 10 Reward Points

    Sale: $10.39

    Reg.: $12.99 (Save $2.60)

    In Stock
  13. Baby Leaves 2-In-1 Shampoo & Body Wash (Unscented) - 473ml

    Attitude’s Baby Leaves 2-In-1 Shampoo & Body Wash is enriched with only EWG VERIFIED™, hypoallergenic and soothing ingredients like blueberry leaf, this natural baby shampoo and baby wash is a worry-free way to wash them no matter what life throws their way. Protect and nourish their delicate skin naturally with ATTITUDE’s baby leaves™ 2-in-1 Shampoo and Body Wash, unscented for baby. Enriched ...

    + Earn 10 Reward Points

    Sale: $10.39

    Reg.: $12.99 (Save $2.60)

    In Stock
  14. Baby Leaves Natural 2-In-1 Shampoo & Body Wash (Goodnight) - 473ml

    Attitude’s baby leaves™ 2-in-1 Shampoo and Body Wash - Goodnight is the perfect addition to your baby’s nighttime routine. It will keep your little one happy, healthy and clean for a perfect night’s sleep. Made with natural, hypoallergenic ingredients that are all EWG VERIFIED™, such as moisturizing almond milk and soothing blueberry leaf, this Natural Baby Shampoo and Body Wash is a worry-free...

    + Earn 15 Reward Points

    Sale: $15.19

    Reg.: $18.99 (Save $3.80)

    In Stock
  15. Baby Leaves Natural 2-In-1 Shampoo & Body Wash Refill (Goodnight) - 2L

    This Attitude 2-in-1 Shampoo & Body Wash is specially formulated to gently cleanse Attitude baby's delicate skin and scalp in one easy step. It is made with 97.9% naturally sourced ingredients. Enriched with blueberry leaf extract known for its soothing, antioxidant and protective properties, it is perfect for delicate and sensitive skin. It lathers nicely and its subtle almond milk aroma makes...

    + Earn 27 Reward Points

    Sale: $27.19

    Reg.: $33.99 (Save $6.80)

    In Stock
  16. Baby Leaves Natural 2-In-1 Shampoo & Body Wash (Unscented) - 473ml

    Start or end their day feeling refreshed from head to toe. Protect and nourish their delicate skin naturally with Attitude's baby leaves™ 2-in-1 Shampoo and Body Wash, unscented for baby. Enriched with only EWG VERIFIED™, hypoallergenic and soothing ingredients like blueberry leaf, this natural baby shampoo and baby wash is a worry-free way to wash them no matter what life throws their way. Per...

    + Earn 15 Reward Points

    Sale: $15.19

    Reg.: $18.99 (Save $3.80)

    In Stock
  17. Baby Leaves Natural 2-In-1 Shampoo & Body Wash Refill (Unscented) - 2L

    Made with 98.1% naturally sourced ingredients and enriched with blueberry leaf extract known for its soothing, antioxidant and protective properties, it is perfect for delicate and sensitive skin. This Attitude 2-in-1 Shampoo & Body Wash is specially formulated to gently cleanse Attitude baby's delicate skin and scalp in one easy step.  It is unscented and lathers nicely which makes it pleasant...

    + Earn 27 Reward Points

    Sale: $27.19

    Reg.: $33.99 (Save $6.80)

    In Stock
  18. Baby Leaves Air Purifier (Goodnight Almond Milk) - 227g

    This Natural Air Purifier from Attitude naturally absorbs air pollutants and contaminants and contains resin to neutralize odours for a long-lasting effect. Attitude effective baby leaves™ Air Purifier in Goodnight Almond milk uses natural ingredients such as activated carbon from charcoal, a natural filter, for a natural way to clean air of stubborn odours and pollutants. In addition, this Air...

    + Earn 6 Reward Points

    Sale: $6.39

    Reg.: $7.99 (Save $1.60)

    In Stock
  19. Baby Leaves Air Purifier (Orange Pomegranate) - 227g

    Attitude’s safe and effective baby leaves™ Natural Air Purifier features activated carbon to naturally absorb and purify the air of unwanted contaminants and pollutants. Did you know? Your baby spends on average up to 16 hours daily indoors, so it’s important to keep the ambient air as pure and refreshing for you and your baby. Attitude’s safe and effective Natural Air Purifier in Orange and Po...

    + Earn 6 Reward Points

    Sale: $6.39

    Reg.: $7.99 (Save $1.60)

    In Stock
  20. Baby Leaves Air Purifier (Pear Nectar) - 227g

    Baby leaves™ Natural Air Purifier from Attitude features activated carbon to naturally absorb and purify the air of unwanted contaminants and pollutants. Did you know your baby can spend up 16 hours daily in her nursery? So you want the air to be as pure as can be. Synthetic fragrances and perfumes can contain over 100 chemical compounds and have a negative impact on your health. Attitude’s saf...

    + Earn 6 Reward Points

    Sale: $6.39

    Reg.: $7.99 (Save $1.60)

    In Stock

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About Attitude Baby & Kids – Natural Baby Care Products

Attitude Baby & Kids is a proudly Canadian company that creates highly safe and natural body care products for your baby and little ones. 

Attitude was co-founded in 2006 with a commitment to make products that are better for your baby’s health and the environment. With products like kids mineral sunscreenand natural 2-in-1 Baby Leaves hair and body wash and lotionsto eco baby diapers and wipes, Attitude has a product for every step of your self-care routine. 

Attitude Baby & Kids' mission has always been to make clean products, use less plastic and plant more trees. They achieve this through their vision to reduce: by lessening the use of virgin materials and single-use plastics, to reuse: by using packaging that can be reused with bulk eco-refills, to recycle: because all their bottles are recyclable, and for reforestation: Attitude helps regenerate the environment by partnering with non-profit organizations like One Tree Planted.

Aside from its passion about the environment, Attitude Baby & Kids is committed to quality assurance. Its products are all-natural, hypoallergenic, and made with EWG (Environmental Working Group) verified ingredients. Attitude’s Baby & Kids line also meets the eco-conscious standards of being vegan, cruelty-free, dermatologically tested, and certified by PETA (People for the Ethical Treatment of Animals).

Parents can also rest assured knowing Attitude’s Baby & Kids products are also free from harmful substancesdue to their transparent labelling and all the ingredients that are used in their formulations are listed on their website.

Why Shop For Attitude Baby & Kids At National Nutrition 

Choosing to shop at National Nutrition for your baby’s body care needs with Attitude Baby & Kids products, you are guaranteed to receive friendly, expert service, competitive pricing, and an easy and convenient shopping experience, plus much more, including:

  • Proudly Canadian – Attitude Baby & Kids & National Nutrition are all proudly Canadian 
  • All-Natural Ingredients – Attitude only uses the finest natural ingredients and is gentle on your baby’s skin
  • Educational & Empowering – National Nutrition offers expert advice to help you select the best products for your baby’s needs
  • Trusted Retailer – National Nutrition has been voted Canada’s Best Health Food Store and offers fast, reliable shipping that’s free on Canadian orders over $79


Popular Attitude Baby & Kids Wellness Products 

Attitude Baby & Kids offers effective products that will soothe and nourish your child’s skin. Its range of products includes popular items like:

  • Eco Baby Diapers – made with natural materials like SAP/wood pulp, and 50% biodegradable raw materials that are hypoallergenic, chlorine-, fragrance, and ink-free
  • Eco Baby Wipes – made with plant-based materials that are biodegradable and compostable
  • Little Leaves Bubble Bath – hypoallergenic and natural, making it gentle on delicate skin.
  • Oatmeal Sensitive Natural Baby Diaper Cream – an unscented plant-based formula that calms and soothes the skin 


Frequently Asked Questions About Attitude Baby & Kids

1) Is Attitude a Safe Brand For Babies?

Yes, Attitude Baby & Kids products are specifically formulated for babies’ delicate skin. This green line of products uses natural ingredients that are toxin-free. 

2) Is Attitude A Canadian Brand?

Attitude is a proud Canadian brand based in Quebec. All its products are developed and manufactured at its facilities there. Ensuring they follow Health Canada’s GMP (Good Manufacturing Practice) regulations and standards. 

3) Are Attitude Baby Leaves Products Hypoallergenic?

Attitude’s Baby Leaves products are formulated for sensitive skin and made with ingredients that are EWG Verified. The Baby Leaves line is hypoallergenic and contains ingredients that nourish and soothe the skin. 

4) Is Attitude Eco-Friendly?

Attitude has a good rating because it takes steps in its everyday business practices to reduce its environmental footprint. Attitude uses environmentally friendly ingredients that are free from parabens, phthalates, PFA’s, and other petrochemical-based ingredients. Attitude also uses environmentally friendly packaging, and its baby wipes and diapers are biodegradable or compostable. 

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