For external use only. Free of potentially harmful preservatives such as phenoxyethanol, parabens, formaldehyde or formaldehyde-releasers, benzyl alcohol and MIT.
Liquid
473ml
Apply to wet hair, lather, then rinse. Colour safe.
- Dermatologically tested and hypoallergenic
- Fragrance-free
- Enhanced with soothing oatmeal to deeply moisturize your hair and scalp
- Gently volumizes strands while nourishing your scalp
- Ideal for dry hair
- EWG, ECOLOGO & Vegan
Eco-Friendly & Hypoallergenic Shampoo, Soaps & More…
Why Choose Attitude Living?
Attitude is a Canadian company based in Montreal that produces leading Natural Household & Body Care products for Adults & Children. Their best-selling products include Attitude laundry detergent, dishwashing soap, Natural+ body wash and hand soaps, baby body care and their blooming belly line for mothers-to-be. With body care available in Wildflower, Citrus Zest & Pink Grapefruit scents, Attitude's chemical-free products are energizing and gentle on your skin. Read more >- Reviews
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CARE FOR YOUR FINE HAIR
City life and busy routines can leave locks looking lifeless and dull. But who wants dull when you can have silky softness? Revive and infuse your hair with Attitude’s Gentle & Unscented Volumizing Natural Shampoo, specially formulated for people with sensitivity to odor. Enriched with Avena Sativa (oat) extract to protect your hair from environmental damage, increase elasticity and reduce the risk of breakage, this natural shampoo will add volume to fine hair. Made with EWG VERIFIEDTM, hypoallergenic and dermatologist tested ingredients, you can start or end your day right, knowing your hair is well cared for.
Benefits:
- Unscented natural shampoo for people with odor sensitivity.
- Made with natural, plant-based and mineral ingredients, in compliance with EWG standards.
- Enhanced with oatmeal, known for its calming properties.
- Hypoallergenic and dermatologically tested: ideal for sensitive scalps.
- EWG VERIFIEDTM and top-rated in EWG’s Skin Deep® Cosmetics Database.
- ECOLOGO® Certified: sustainable and biodegradable shampoo.
- PETA Certified: vegan and never tested on animals.
- Natural shampoo suitable for colored hair.
- Free of preservatives of concern such as Phenoxyethanol, Parabens (Propylparapen, Isopropylparapen, Butylparaben, Isobutylparaben), Formaldehyde or Formaldehyde releasers, Benzyl Alcohol, and MIT.
- Free of Sodium Laureth Sulfate, an ingredient contaminated with carcinogenic byproducts such as 1,4-Dioxane and Ethylene Oxide.
- Free of PEGs such as PEG-100 Stearate and PEG-40 Hydrogenated Castor Oil, contaminated with cancer-causing chemicals.
- Free of endocrine disruptors such as BHA, BHT, Phthalate and Triclosan.
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